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SAP is the largest software vendor in the world, with extensive knowledge of both business applications, as well as processes. Sybase is a leader in providing mobile solutions to the enterprise. Today, what I want to talk to you about is what happens when you combine the development efforts of both of those companies. Hello, my name is Bryan Whitmarsh, and I'm a product manager here at Sybase. Now, both SAP, and Sybase have come together to provide solutions for the SAP customer base. These solutions include the ability to extend critical SAP data to mobile devices such as, the RIM Blackberry device, Windows Mobile devices, as well as Apple's iPhone devices. Now, the Sybase mobile sales for SAP CRM, or Customer Relationship Management software, is one example of those co-innovative solutions. This solution extends that data securely to mobile devices. So, whether a salesperson is getting ready to walk into a meeting with a customer, or on an airplane, that salesperson will have instant access to that critical business data...and that data will be secure on that mobile device. Let me demonstrate this for you. The first thing I'm going to do is click on the icon for Sybase Mobile Sales for SAP CRM. You'll notice that the first thing that happens, is I'm prompted for access PIN. This PIN gives me access to the encrypted data store in the sandbox. Once I enter that information correctly, I now have access to the data. In the home screen, you see all the necessary information I need, right at my fingertips. I see the ability to go straight to my accounts, contacts, activities, leads, opportunities, and analytics. Additionally, I see all of my activities for today. The first thing I'm going to do is: I'm going to go into notifications. The device can alert me of when a new notification has entered my mailbox. I see that there's an updated status...I click on this updated status to find further details. What I want to do now, is to see details about the account for this opportunity. I see: phone number, email address, additionally I see the address. If I'd like to, I could simply click on the address, and it would take me straight into Google Maps integration, and I could route my path to the contact. But now, what I want to do is, I want to contact the person at this company, and see if there's a time that we could arrange to meet and talk about this opportunity. So, I simply click on the e-mail address...and it integrates with the e-mail application on the device...I have a new email, and I can simply type a new e-mail asking this contact if we can meet to discuss this opportunity. And then send that, and you'll notice instantly there's an activity that's been auto-created, and this activity already is pre-filled of the outgoing e-mail. You see here, where we can capture so much more information, because it so easy to when you're creating it on your mobile device. So, I'm going to add this SAP opportunity, and add the details about this action. Now, when I click "done" - that will send this completed activity back to the SAP back-end system. Alright, what I want to do next, is I want to update this opportunity to let my manager know that I've been working on this opportunity. So, I simply click on the opportunity, click "edit"...and now, I can change the status from "Open" to "In progress", instantly updating the back-end SAP system with this new status. Lastly, what I'm going to do is I'm going to get ready for my call with my sales manager. My sales manager always asks about my pipeline -- so I have the ability to instantly click on this pipeline analysis, and see if this opportunity that I've recently updated see how it impacts my current pipeline. You can tell that I have some work to do. And at this point, I have completed the actions that I'd like to do within the sales application on my iPhone. This is just a quick glimpse into how easy it is to use this application on a mobile device.